Archive for the ‘Engineering Team’ Category
ZestADZ – Upgrade Announcement
We would like to announce the rollout of a major upgrade of ZestADZ (v 1.5). This version contains major functionality and feature enhancements built with feedback from our partners – advertisers and publishers. Access the updated version of ZestADZ (1.5 ) at http://beta.zestadz.com
Listed below is what you can expect of the new and upgraded version of ZestADZ.
Publisher Upgrades
- Simpler, Better Interface. Easier Integration – Sites/Apps can now be integrated easily through a single copy/paste of the API. There is no need to modify and site ids, as it is taken care of by the platform itself.
- The USD ($) has been adopted as a standard currency and all billing and reports would be available in the same, which means, that publishers across the globe can expect their payments and other transactions in USD.
- The much awaited ad approval tool is now in place, and publishers can approve/reject ads that they want to serve on their apps/sites.
- Better AD Delivery Performance.
- Earnings can be transferred in a single click to generate funds for advertising on the ZestADZ ad network.
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Our system ensures that publishers receive notification emails during most important events.
- Unified account for advertisers and publishers.
Advertiser Upgrades
- Simplified user interface, easier campaign creation.
- The USD ($) has been adopted as a standard currency
- Channel wise targeting and bidding replaces demographic targeting. You can bid in over 25 different channels individually.
- Our system ensures that advertisers receive notification emails on every important issue, such as account balance notification etc.
Advertisers and publishers will receive email communication about the migration of their existing accounts. The transition process will be completed in the next few days. We hope for a better and much more satisfied user experience form our partners, and any feedback / suggestions are welcome at support [at] zestadz.com
Announcing the new ZestADZ Landing Pages Tool
ZestADZ announces the launch of a powerful new landing page tool for advertisers. Through this tool you can create amazing landing pages to enhance the success rate of your campaigns. This tool is now a part of your advertiser console.
Types of Landing Pages Supported
You can now create the following types of landing pages by clicking on the create a landing page option
- Click-to-call pages
- Lead generation forms
- Mobile brochures
- RSS feed page
- Or a customized mobile page

Once you select an option you will be taken to page where you can add any number of landing page elements
Adding Elements
You can now add several important components into your page including Heading, body text, image, RSS feeds, links etc. These components can be used to create your customized landing page, in line with your requirements, for your brand.
Sorting Elements using Drag & Drop
You can sort the elements using drag and drop, select the colors of fonts and fix alignment or set font sizes for every text element. You will be able to add as many as elements as you want except RSS feeds and Images which is restricted to one.

Previewing the landing page
After you are done, the landing page is saved and you are given a permanent URL where your landing page would be available http://zestadz.com/preview/landingPage?page_id=<id>.This landing page can be previewed by clicking on the preview button. The landing page is temporarily previewed in a web browser for your convenience
Device Specific Rendering
The landing page that you have created will be then rendered based on the device and the kind of properties the target device supports.
As you can see, the landing page tool is feature rich and can be used to create full fledged mobile web sites for advertisers who do not have WAP sites.
Do review this feature and send us your feedback to support [at] mobile-worx dot com. To use the tool, log on to http://www.zestadz.com
Upgrades to ZestADZ – Payments through PayPal!
Advertisers can now make payments through PayPal through the advertiser console on ZestADZ. (Google Checkout has been disabled). By using this feature, mobile advertisers can add funds to their account immediately.
To add funds, advertisers will need to login, go to payments section and click on “add funds” and add any amount of funds starting with $100 to their account. They will be automatically redirected to the PayPal site, where they can securely enter their Credit card or PayPal account information to add the funds. The payment is made real-time and converted into Indian Rupees (INR) at the applicable conversion rates. Once the transaction is complete, they are redirected to their ZestADZ advertiser’s console with the amount credited into their account.
Keep checking this section for more updates and upgrades in the weeks to come.

